whats known and unknown

French music streaming platform Deezer could come to the US by 2014

on November 23, 2013


In the competitive and saturated market of U.S. music streaming services, yet another challenger might be making its way to the country: Spotify’s main European rival, Deezer. TechCrunch reports that the Paris-based company will be launching in 2014, hopefully with leverage via a telco exclusivity partnership that will put it on a big stage for U.S. users.

Deezer’s freemium service currently has 12 million active users in 180 countries, and estimates roughly 5 million paid subscribers — not too far behind the 6 million-strong Spotify user base. The company has actually been well known for the fact that its expansion strategy has included everywhere except the U.S. and Japan, with CEO Axel Dauchez telling the Wall Street Journal last year that a U.S. expansion could only be possible if a partner could help offset the “unbelievably high” cost of entering the market. But Spotify’s success in the States may…

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