whats known and unknown

New York Times launches bite-size video news

on November 22, 2013


The New York Times launched a new video product on Monday that offers a minute-take long take on the news curated by Times staff. Dubbed the “New York Times Minute,” the inaugural episode features stories about Iranian nuke negotiations, a development dispute and hermaphrodite sea slugs. Here’s a screenshot that shows the intro:

New York Times minute screenshot

New installments are published at 6am, noon, and 6pm, with the video clips appearing on the NYTimes.com homepage and on a dedicated blog site. In a statement, Executive Editor Jill Abramson described the videos as “a natural extension of our journalism that allows our viewers a quick and useful way to keep up with the news.”

The move comes as the New York Times has been planning a variety of other new products, including a food news feature and a lower-priced product aimed at younger readers.

For publishers like the Times, video holds promise because…

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