Emily Books, the independent ebookstore and publisher cofounded by writer and former Gawker editor Emily Gould, has offered readers a subscription model since its launch in 2011: One ebook a month, for $13.99 a month or $159.99 a year. Now the company is taking that model to iOS (s AAPL), with a new reading app that also allows subscriptions.
Emily Books largely focuses on “transgressive memoir and fiction,” usually written by women, that has never been published in digital format before. Titles include the little-known Muriel Sparks novel Loitering with Intent and Meghan Daum’s essay collection My Misspent Youth.
The app, “Emily Books Reader,” was built by 29th Street Publishing, a New York-based startup that has also built iOS magazines for publications like Serious Eats and The Awl. (Gould is also the editorial director at 29th Street.)
Each issue of “Emily Books Reader” includes the month’s…
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