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Originally posted on Gigaom:
BlackBerry’s(s bbry) highly profitable BBM service could spin-off as a subsidiary, signaling a potential restructure of assets prior to a company sale. The Wall Street Journal’s sources indicate the new group would be called BBM, Inc. if such a move were to happen.
This move wouldn’t surprise. The company’s sole bright spot right now are the lucrative BlackBerry Services. They only provides around around 20 percent of BlackBerry’s revenues, but account for the bulk of the company’s profits.
This is a stark contrast from the hardware business which creates the bulk of revenues but little in the way of profit. And new BlackBerry phones continue to get outsold by Android(s goog) handsets, iPhones(s aapl), and even Microsoft(s msft) Windows Phones. In the second quarter of 2013, Nokia(s nok) alone sold twice as many Lumias than BlackBerry sold of its new BlackBerry 10 handsets, the Z10 and Q10.