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Originally posted on TechCrunch:
It looks like Google is starting to cut back on some of its less successful mobile apps. Earlier today, we reported that the Google+ Local app has disappeared from the App Store a few weeks ahead of its planned shutdown, and now, the company has announced that it is going to shut down the standalone Google Shopper app for iOS and Android on August 30.
Given how much online shopping has moved to mobile, that’s a bit of an odd move, but Google says it wants to focus on Google Shopping and Google Search “to create a better, more consistent shopping experience across all devices.” Over the last few months, Google says it introduced “360-degree product imagery, Shortlists and more relevant reviews” on Google Shopping, and it will put its resources into improving this service going forward.
Shopper, which launched in early 2010, allows users…
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