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Originally posted on TechCrunch:
Ok, admittedly, the headline is a slight misrepresentation. However, in the best online dating tradition, not only did it hopefully catch your attention but it has more than a grain of truth, too.
YouLike, a startup backed by the founders of Turkish eBay clone GittiGidiyor (which in 2011 was acquired by the online auction giant for $217 million), describes itself as an interest-based social network and dating site that takes into account a user’s dislikes, as much as what they do like, when helping to find like-minded people to friend or date.
Unlike a lot of other dating sites that ask you to fill out a lengthy and data-heavy questionnaire or simply pen an open-ended profile, YouLike presents a series of fun questions ranging from what activities you love or hate, your food and entertainment tastes, or your relationship preferences. Each question requires a simple multiple choice response — “love”, “like”, “dislike”, “hate”, or “skip” — which forms the basis for how YouLike matches users.